Clarity in Communication

Posted on March 23, 2020

So far the messaging from the Government during this crisis has been abysmal.

Inaccurate, condescending, shouty, conflicting and in many cases, just plain absent.

A good example is telling us to “practice social distancing”.

It’s a nebulous, weasel phrase that doesn’t actually tell you anything. If anything it should be “Practice Physical Distancing” because I’ve never been more social in my life – albeit online.

There’s no reason why we shouldn’t expect greater clarity in messaging from the group who deign to tell us what to do.


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